In the rapidly evolving landscape of business and technology, even industry giants can falter when confronted with disruptive innovations. This phenomenon, explored with precision by Clayton Christensen in his seminal work, reveals why established companies often fail to capitalize on new technologies that ultimately redefine their markets. Christensen's analysis provides a framework for understanding how well-managed, successful firms can lose their market leadership and even collapse when disruptive technologies emerge.

• Disruptive vs. sustaining technologies: The book differentiates between sustaining technologies, which improve existing products for current customers, and disruptive technologies, which create new...
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