Matchmakers - The New Economics of Multisided Platforms
David S. Evans, Richard Schmalensee
Summary
In an increasingly interconnected economic landscape, multisided platforms have emerged as vital intermediaries, reshaping traditional market dynamics. Matchmakers - The New Economics of Multisided Platforms by David S. Evans and Richard Schmalensee offers a comprehensive exploration of these platforms, revealing how they create value by facilitating interactions between distinct but interdependent groups of users.
- Multisided platforms (MSPs) act as intermediaries that enable interactions between two or more distinct user groups, each benefiting from the presence of the others.
- Network effects are central to MSP success: the value to one group increases as...
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