Behind the Cloud - The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
by Marc Benioff, Carlye Adler
Behind the Cloud - The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
by Marc Benioff, Carlye Adler
Book Summary
In the rapidly evolving landscape of enterprise software, few stories are as compelling as the ascent of Salesforce.com. Co-authored by Marc Benioff, the company’s visionary founder, and journalist Carlye Adler, this book unveils the strategic innovations and cultural philosophies that propelled Salesforce from a mere concept to a global powerhouse. Navigating challenges, disrupting an established industry, and shaping the future of cloud computing, Benioff’s account offers not only a behind-the-scenes look at entrepreneurship but also a practical roadmap for business leaders and innovators eager to challenge the status quo.
- Disruptive innovation is...
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